Bauer Group Bauer Leisure Branding

Bauer Lifestyle are a luxury lifestyle brand. They provide online and direct retailing of accessories in the country sports and home arena. Focussing on long established manufacturer's with heritage, producing the highest quality.

We created the original brand: Rich textures and tones, imagery with that 'English heritage, country residence' feel. Traditional luxury textures such as fine leathers and woods were in conjunction with metallic foil emblems and graphics. These heritage and luxury related characteristics of the brand were given a contemporary slant by the use of modern smooth stocks enhanced with matt overlays, clean crisp layouts and fashion inspired imagery to give the brand a contemporary edge.

We continure to work with Bauer leisure on their growing mens', womens and homeware collections. Producing brochures, flyers, product and campaign imagery, exhibition graphics and more.